“In this book, you'll learn when to apologize, to whom you should apologize and, most importantly, how to do it with the best results... for everyone involved. This book is a gem. Pick one up for yourself as well as for everyone you care about. You'll be glad you did, and so will they.”
-- Bob Burg, coauthor (with John David Mann) of The Go-Giver
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We all make mistakes. We hurt others by lying, procrastinating, breaking our promises, or making unkind jokes at someone's expense.

The secret, when you make a mistake, is to apologize, but many people don't know when or how to say they're sorry.

Unless you're prepared to change jobs on a regular basis, and replace your friends or even your spouse every few years, learning how to apologize is an essential skill at work, at home, and in life.

The Art of the Apology will teach you how and when to say you're sorry for something you've said or done wrong. When you master the art of making an effective apology, you'll enjoy life so much more! About the book.

 

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